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Apple is finally building a TV app for Windows because it still doesn’t care about PCs

To paraphrase Steve Jobs, Apple followers caught in Home windows hell would possibly quickly be getting one other glass of ice water. A brand new job itemizing noticed by neowin means that Apple is seeking to construct variations of Apple TV and Apple Music for Home windows 10 and presumably even Xbox One. However don’t be fooled: If Apple actually cared about Home windows, we’d’ve been listening to about this in 2017, not late 2019.

The LinkedIn publish for a “inventive” Senior Software program Engineer requires a candidate with “robust expertise within the areas of software design, stable API design rules and a powerful understanding of buyer and workflow points” who has “a historical past of delivery giant quantity client product efficiently.” That and the truth that you’d be working for the Apple Media Apps staff makes it fairly clear that Apple is engaged on variations of its Apple TV and Apple Music apps for Home windows 10. The itemizing additionally says data of UWP is a plus, so that would imply Xbox is in line for Apple apps, too.

Oddly sufficient, Home windows represents the final vestige of iTunes after Apple cut up up the media behemoth into disparate elements in macOS Catalina. So it’s solely logical that Apple would substitute it with new model that mirror these on the Mac.

The one query I’ve is: Why now? Apple has already launched versons of the Apple TV app for Roku, Hearth TV, and good TVs from Samsung and LG, however if you wish to watch The Morning Present in your PC, you’ll want to go to television.apple.com. If Apple was critical about its Home windows apps, it could have launched new apps in October when Catalina landed, not months later. Heck, the iTunes for Home windows app hasn’t even been up to date since March.

Mainly, Apple cares as a lot about Home windows because it does Android, which is so say under no circumstances. Again in 2015—greater than 4 years in the past—one other Apple job itemizing was in search of a software program engineer “to assist carry thrilling new cell merchandise to the Android platform.” Not surprisingly, that place yielded no fruit. There isn’t even an Apple TV app for Android telephones.

So, should you’re a PC consumer ready for the following Apple apps to make their technique to Home windows, I wouldn’t maintain my breath. If Apple is barely simply now beginning to search for an acceptable candidate, the discharge roadmap is probably going greater than a yr away, and even then, it may not ever come to be.

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Newton Allan
Newton Allan is an expert of Apple and has started as a journalist for us (Trevino). He currently contributes for Trevino by writing about the latest happenings in the Apple INC.


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