Fb is cracking down on ads that promise to remedy or forestall the coronavirus as some make the most of concern in regards to the epidemic spreading around the globe.

The social media big mentioned it’s working to cease adverts that “confer with the coronavirus and create a way of urgency.” The measure covers adverts that assure the virus shall be prevented or cured in addition to these suggesting a restricted provide, based on Fb.

“For instance, adverts with claims like face masks are 100 % assured to stop the unfold of the virus won’t be allowed,” a Fb spokesperson mentioned in a press release Wednesday.

The transfer adopted experiences that Fb has turn out to be a market of kinds for medical face masks, which have been briefly provide amid fears in regards to the coronavirus. Scammers on the location duped about 100 folks in Hong Kong into paying as a lot as roughly $51 for bins of masks that had been by no means delivered, the South China Morning Submit reported final week.

Fb additionally pledged final month to take down posts spreading false claims and conspiracy theories in regards to the coronavirus, which has killed greater than 2,700 folks worldwide and unfold from China to international locations together with the US, Italy and South Korea. These efforts additionally apply to ads, based on the corporate.

The step marked an unusually aggressive effort to fight misinformation by Fb, which has drawn hearth for permitting political campaigns to run ads containing false claims.

This story initially appeared within the New York Submit.