The second we’ve all been ready for is lastly coming true! Selena Gomez has formally filed a trademark for her personal cosmetics line, becoming a member of the ranks of different celebs just like the Kardashians.
It appears like Selena Gomez, 27, is the most recent celeb to create her very personal make-up empire and we couldn’t be extra excited. Selena formally filed for the trademark, ‘Selena Gomez,’ within the state of California, on July 11. In response to the U.S. Patent and Trademark Workplace software, Selena will likely be promoting: “Fragrances, perfumes, colognes, aftershaves, cosmetics, bathtub preparations, beauty preparations, physique care preparations, skincare preparations, hair care preparations, soaps, moisturizers, cleansing preparations, incense, nail preparations, magnificence merchandise, and important oils.” We’re not completely shocked by the information that Selena might launch her personal magnificence empire, particularly as a result of she loves make-up herself. The star is consistently rocking her signature crimson lip and is understood to have performed round with enjoyable make-up appears prior to now. Most just lately, Selena rocked a surprising brilliant blue sparkly metallic cat-eye liner to WE Day again on April 25, however she has performed round with many different colourful appears like orange lips and neon eyeshadow.
Selena is formally becoming a member of the ranks of different celebrities who’ve began their very own magnificence corporations together with Rihanna, 33, who has Fenty Magnificence and Kylie Jenner, 22, who has Kylie Cosmetics and most just lately, Kylie Pores and skin. Different notable celebs who began their very own cosmetics strains embody Kim Kardashian, 38, who created KKW Magnificence, in addition to Woman Gaga, 33, who only in the near past introduced her personal make-up line, Haus Laboratories, on July 9. Based mostly off how properly these women’ magnificence corporations are doing, Selena’s could also be simply pretty much as good, if not higher.
Apart from magnificence, Selena has had her fair proportion of vogue collaborations together with her partnership with Coach again in 2018, when she was the face of the model, in addition to her ongoing partnership with Puma, the place she has her personal capsule collections with the model.
Whereas it’s nonetheless unknown when Selena’s cosmetics firm will launch, we can’t wait to see what thrilling merchandise she brings to the desk.